In our years of providing digital marketing for clients, we have found that there is one thing that the successful campaigns (long-term or short-term) seem to have in common: providing quality content. It’s a misconception that a company can simply “hand over their [insert social media platform] account” to our firm (or one like ours)…
Too many business owners and entrepreneurs try to go it alone when it comes to facing the reality of challenges in their businesses. Whether it’s a feeling of shame that they need help (who doesn’t need help?!) or simply turning a blind eye to the issues in hopes they will somehow go away (they won’t!),…
Digital media has taken off in the past ten years, and plenty of businesses that have started on Facebook have been seeing a slow downward trend in business and in the rate their customers reach out directly to them. Why is this? One reason could be that Facebook has decided businesses need to contribute to…
Don’t Ignore This…. If consumer spending is up, and the stock market is breaking records, why are so many retailers and small towns failing? While I hate to oversimplify things, if we would all just use common sense, we would realize a major contributing factor is our inability to change with the fast moving market.…
Robby Benson, the acclaimed film star and television director, recently traveled to Chicago and New York City to promote the 25th anniversary of Disney’s “Beauty and the Beast” in which he voiced the character of the BEAST. Accompanying Benson on his promotional schedule in NYC was Justin Hill, CEO of Hill Productions & Media Group, as well as members of the Disney global PR team
Is a Facebook Page enough for my business? Is just a website enough? I get these questions every day from business owners running small shops to large corporations. Here is the quick answer… Yes, it’s enough for the result you are getting today. If you are happy with the results you are getting today and…
How to add your business to Google Places Listing? Why it is important to have your business show up on Google Places Listing and how it can help you.
Radio Campaigns — Oh Radio Campaigns… You’re vital, but really expensive. You can be the biggest game changer… (If you have endless trunks of money/connections)… BUT LETS ASSUME SOMETHING CRAZY… You don’t have endless trunks of money/connections to break a song on terrestrial radio campaigns… or even if you do… continue reading trust me… How…
So often we find that our “creative” counterparts decide they can build a real estate website for the local independent real estate office. And how does that work? It doesn’t. It results in a broken piece of virtual rubbish. The problem? It takes more than an eye for design and a sense of function to…
WHAT? WHY? WHEN? WHERE?: Integrated Marketing in Today’s World As a composer writes a symphony each single note might seem insignificant, however together they create a beautiful, emotional, and moving experience of melody and harmony. Marketing is the same way. What is Integrated Marketing? There are many definitions for Integrated Marketing but I like to…
